cover
Contact Name
AHMAD YANI
Contact Email
ahmad.yani@bakrie.ac.id
Phone
-
Journal Mail Official
ahmad.yani@bakrie.ac.id
Editorial Address
-
Location
Kota adm. jakarta selatan,
Dki jakarta
INDONESIA
Journal of Entrepreneurship, Management and Industry (JEMI)
Published by Universitas Bakrie
ISSN : -     EISSN : 2620777X     DOI : https://doi.org/10.36782/JEMI
Core Subject : Economy,
Journal of Entrepreneurship, Management and Industry (JEMI) merupakan jurnal ilmiah yang menyajikan artikel orisinal dari Multi dan lintas disiplin dalam bidang dunia usaha, bisnis, entrepreneurship, dan industri dengan format Bauran (mix) Artikel : Hasil Riset (full reaserch), mini riset, novelty, journey, best practice, resensi/review books; iklan dan produk kemitraan lainnya. Journal of Entrepreneurship, Management and Industry (JEMI) dikelola oleh Program Studi Manajemen Fakultas Ekonomi dan Ilmu Sosial Universitas Bakrie (FEIS UB)
Arjuna Subject : -
Articles 6 Documents
Search results for , issue "Vol 5, No 3 (2022): Juli - September 2022" : 6 Documents clear
Business Plan Laundry Sepatu Berbasis Online “Barlutions”
Journal of Entrepreneurship, Management and Industry (JEMI) Vol 5, No 3 (2022): Juli - September 2022
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jemi.v5i3.2195

Abstract

Indonesia adalah negara dengan tingkat penduduk terbesar ke 4 di dunia, diketahui 269 juta jiwa atau 3,49% dari total populasi dunia. Khususnya Ibukota negara Indonesia, DKI Jakarta merupakan wilayah dengan tingkat penduduk terpadat di Indonesia. Pertumbuhan penduduk yang pesat sangat berdampak terhadap perekonomian suatu wilayah. Apalagi pertumbuhan teknologi dan media digital di era global yang terus meningkat memberikan dampak yang positif terhadap para pengusaha UMKM di Jakarta. Laundry sepatu online Barlutions merupakan usaha dibidang jasa perawatan sepatu didaerah Jakarta timur. Barlutions panggilannya telah memanfaatkan media sosial untuk strategi pemasaran dengan melalui Instagram, Whatsapp, Website dan lainnya. Barlutions juga menggunakan media e-cash (Ovo, Go-pay, Shopee pay, Link-aja, M-banking) ataupun secara tunai melalui pembayaran nya. Penelitian ini, Barlutions menggunakan analisis SOSTAC® sebagai instrument untuk penerapan dan pengembangan strategi bisnis ke depannya. Penilaian kelayakan rencana bisnis Barlutions dilakukan dengan parameter analisis ratio B/C dan Payback Period. Hasil penilaian Barlutions menunjukan ratio B/C sebesar 2,53 dengan payback period 9 bulan 6 hari, yang diartikan bisnis usaha layak dilakukan karena benefit lebih besar dari pengeluaran.
Hubungan Antara Rasio Keuangan Dan Risiko Kecurangan Laporan Keuangan Dimoderasi Oleh Kualitas Auditor Dan Kebijakan Standar Keuangan Dan Fiskal
Journal of Entrepreneurship, Management and Industry (JEMI) Vol 5, No 3 (2022): Juli - September 2022
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jemi.v5i3.2300

Abstract

Penelitian ini membahas apakah risiko kecurangan pada laporan keuangan dipengaruhi oleh rasio keuangan dan apakah suatu perusahaan yang telah di audit oleh auditor berkualitas yang terafiliasi dengan Big Four bisa meminimalisirkan risiko kecurangan tersebut. Kebijakan standar keuangan dan fiskal juga menjadi salah satu faktor kualitas dari auditor untuk meminimalisikan risiko kecurangan pada laporan keuangan. Teknik pengambilan sampel yang dipakai dalam penelitian ini adalah menggunakan purposive sampling. Sampel penelitian ini menggunakan 6 perusahaan manufaktur yang sudah terdaftar di Bursa Efek Indonesia (IDX) dari tahun 2014 sampai dengan tahun 2018. Sampel adalah 6 perusahaan manufaktur yang terdaftar pada Bursa Efek Indonesia (IDX) selama periode 2014 sampai dengan 2018. Variabel dependent dalam penelitian ini adalah risiko kecurangan laporan keuangan, sedangkan variabel independentnya yaitu rasio profitabilitas dengan menggunakan Return on Asset, rasio leverage dengan menggunakan Debt to Equity Ratio, rasio likuiditas dengan menggunakan Current Ratio, dan varibel moderasi kualitas auditor yang dipengaruhi oleh kebijakan standar keuangan dan fiskal. Metode yang dipakai pada penelitian ini menggunakan regresi linear. Hasil penelitian menunjukkan bahwa risiko kecurangan laporan keuangan dapat dipengaruhi oleh rasio profitabilitas, leverage, likuiditas, kualitas auditor yang dipengaruhi oleh kebijakan standar keuangan dan fiskal.
Handbook of Financial Risk Management: Simulations and Case Studies
Journal of Entrepreneurship, Management and Industry (JEMI) Vol 5, No 3 (2022): Juli - September 2022
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jemi.v5i2.2371

Abstract

The United States subprime mortgage crisis was a multinational financial crisis that occurred between 2007 and 2010 that contributed to the global financial crisis. It demonstrated that widely adopted risk management instruments, such as Credit Default Swaps (CDS), Collateralized Debt Obligation ( CDO), and other CDO’s, can be amplifiers instead of mitigators of risk. Headlines such as “Did a mathematical formula really blow up Wall Street...?” and “Living on the edge” became the norm. What really happened in 2008...? The answer and verdict are yet to be found.
Event Pop Up Market Event as a Marketing Strategy for Online Purchasing Decisions in Elevenia.co.id
Journal of Entrepreneurship, Management and Industry (JEMI) Vol 5, No 3 (2022): Juli - September 2022
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jemi.v5i3.2379

Abstract

This study aims to find out an overview of online purchasing decisions of visitors to the Pop-Up Market event and to find out the Pop-Up Market event as Elevenia's marketing strategy. To find out this overview of online buying decisions, researchers use a qualitative approach, which aims to explore the extent of online purchasing decisions of visitors to the Pop-Up Market event. The data used for this study are primary data and secondary data. The results of the research analysis using in-depth interviews of actors involved in Pop Market events (organizers, sellers and visitors) in the Seller Zone Elevenia. The success of the Pop-Up Market event is due to the increasing number of customers who visit this event as well as make transactions. In terms of marketing strategy, this Pop-Up Market event was also successful. Elevenia needs an effective and efficient marketing strategy with the limitations they have, it turns out that this event provides new things while helping Elevenia in terms of visitors and transactions.
Analysis of Sustainable Business Performance in Staple Food Traders in West Java Province: An Empirical Analysis
Journal of Entrepreneurship, Management and Industry (JEMI) Vol 5, No 3 (2022): Juli - September 2022
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jemi.v5i3.2384

Abstract

Climate change has resulted in an increase in global temperatures, causing an increase in the frequency of extreme weather events such as floods and hurricanes which then give rise to a chain of exposure to infectious diseases. Business and trade are also exposed to transitional risks arising from society's response to climate change. One way for traders to address the impacts of climate change is to create operating performance to improve sustainable business performance. Sustainable business performance also helps traders define their goals, measure their performance, and manage any changes to ensure their operational are more sustainable. In this study, SEM-PLS testing on staple food traders in West Java Province was used to find that sustainable business performance was influenced by operational performance using strategic supplier partnerships and quantity discounts.
The Influence of the Korean Wave Phenomenon on Male Customer Purchase Decisions for Korean Skincare Products in Indonesia
Journal of Entrepreneurship, Management and Industry (JEMI) Vol 5, No 3 (2022): Juli - September 2022
Publisher : Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jemi.v5i3.2382

Abstract

This study aims to experimentally analyze how the Korean wave affects male customers' decisions to buy Korean skincare products. The hypotheses, investigations of the Korean wave, and four variables—the Korean wave, brand trust, celebrity worship, and consumer purchasing decision—were all identified by a thorough literature review. Data are gathered through a nationwide, male-focused online survey distributed throughout Indonesia. Factor analysis and multiple regression analysis are carried out to determine how the Korean wave is related to consumer buying decisions. The findings show that the Korean wave has a considerable impact on brand trust and celebrity worship and these two variables have a positive significant impact on purchasing decisions. Although not statistically significant, the Korean wave was shown to have a positive influence on buying decisions. The study finishes with the research's practical implications.

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